Plan and Monitor Campaigns and Umbrella Events
To be successful, advancement professionals like you must carefully track the effectiveness of fundraising efforts - keeping a close eye on the performance of each campaign against pre-established goals. You also want to know how solicitors on your staff are performing, and recognize when key donors have or have not participated in specific programs.
Colleague Advancement helps you understand how each campaign is progressing, and makes it possible to relate performance data to particular fundraising activities and associated events.